The team responds quickly and is able to propose, test, and implement the recommendations they bring forward. The team is diverse in skills and is very collaborative. Pricing is competitive and very much worth the value. A true business partner.
“MAC is the perfect partner. They have broad expertise and provide support in a professional and collaborative manner to ensure our company’s success.”
A brilliant strategy only delivers value when it’s executed effectively—and optimized continuously. To achieve grade-A results, you need a grade-A team.
We assemble a dedicated, cross-functional team tailored to your needs—strategists, content creators, designers, developers, analysts, and MarTech architects—working together to execute, measure, and improve against your most important KPIs. Every engagement is grounded in clean data, advanced analytics, and AI-enabled insights to ensure consistent forward progress.
We don’t just help you maintain momentum—we help you drive meaningful, lasting change.
Through regular strategy and performance sessions, we align your marketing initiatives with long-term business objectives. Using AI-informed insights and an agile approach, we build a one-year roadmap broken into strategic phases—allowing us to adapt quickly, capitalize on new opportunities, and ensure continuous optimization toward your bigger goals.
Our consultants integrate seamlessly with your in-house team, becoming an extension of your organization. We take the time to understand your brand, audience, data landscape, and challenges—so our recommendations are relevant, actionable, and immediately impactful.
We work within your preferred communication channels, project management tools, and workflows, enabling fast collaboration and frictionless execution from day one.
As your priorities evolve, your support should too. We work with you to define measurable goals and KPIs, then build a flexible 6–12 month, multi-phase plan that brings in the right expertise at the right time.
This approach allows us to apply advanced analytics and predictive insights to guide resource allocation, prioritize high-impact initiatives, and drive change efficiently—while offering flexible engagement terms to support every stage of growth.
KPI Assessment
We start by identifying what truly moves the needle. Using real performance data and advanced analytics, we evaluate which efforts are contributing to – or detracting from – your most important KPIs.
By cutting through surface-level metrics, we uncover what’s driving high-quality leads at the lowest cost—maximizing profitability, efficiency, and ROI.
Marketing Strategy
We collaborate closely with your team to develop a marketing strategy tailored to your audience and business objectives. Using AI-driven insights and behavioral data, we help define realistic lead generation goals and design multichannel campaigns optimized for performance, personalization, and scalability.
Roadmapping
Based on stakeholder input, KPI priorities, and your current state, we build a detailed optimization roadmap outlining expected impact and value at every stage.
Our approach focuses on incremental, compounding improvements—using performance data, predictive modeling, and ongoing optimization to drive sustainable, long-term growth rather than one-time wins.
Certified Marketing Automation Expertise
MAC’s experts are certified in HubSpot, Marketo, Pardot, and more! Our team can set up automated workflows that nurture leads through personalized email sequences, trigger-based messaging, and dynamic content. By automating repetitive tasks, your team can focus on high-value activities, resulting in improved efficiency and conversion rates.
CRM Integration and Management
Enhance customer relationships by integrating your CRM system—whether it’s Salesforce, HubSpot, or another platform—with your marketing activities. We ensure seamless data flow between your CRM and marketing channels, providing a 360-degree view of customer interactions.
Digital Experience / Buyer Journey Design
We arent just Marketing Automation experts – we are digital experience experts. We focus on helping you get more out of your marketing spend through efforts like: optimizing website conversion, improving branding, improving buyer experience, developing content/messaging, optimizing targeting, and more. We help get effective messaging infront of the right audience at the right time.
Data-Driven Insights
If you don’t understand your data, you’re flying blind! Turn your marketing data into actionable insights with our advanced analytics services. We use tools like Google Analytics, Marketo Measure (previously Bizible), Tableau, and Salesforce dashboards to track key performance indicators that will inform your next moves.
Continuous Campaign Optimization
We adopt a test-and-learn approach to your campaigns, using A/B testing and multivariate analysis to refine messaging, design, and targeting. This continuous optimization leads to performance improvements without any heavy lifting!
Collaborative Team Support
Our experts become an integral part of your team, participating in regular meetings, strategy sessions, and providing ongoing support. With MAC in your corner, you’ll enhance your internal capabilities and ensure alignment across all marketing and sales initiatives.
The team responds quickly and is able to propose, test, and implement the recommendations they bring forward. The team is diverse in skills and is very collaborative. Pricing is competitive and very much worth the value. A true business partner.
David R.
Mid Market (51-1000 emp.)
What I like best about Marketing Automation Corp is the incredible expertise and partnership they bring to our team. There hasn’t been a single problem that they didn’t have a solution for. They consistently over‑deliver, exceed expectations, and somehow make every meeting feel fast, fun, and productive.
Marwa R.
Marketin Operations Supervisor
Mid-Market (51-1000 emp.)
The MAC team came to the rescue! We didn’t have an in-house Marketo expert, and I was definitely in over my head with a Marketo migration. Post-migration, we continue to leverage the team for day-to-day operations, CRM integration, marketing design/strategy, campaign development (build/test/deploy), and analyzing campaign performance. Highly recommend!
Tracy H
Sr. Content Strategist
Small-Business (50 or fewer emp.)
Not only is MAC responsive, but best in class with their advice and best practices for set up. However, they 100% work with clients to meet individual company needs and workflow. They listened to our needs, drafted a very detailed project management timeline and communicated with many moving parts/departments internally. And we had fun while we completed the project.
Manager/Operations in Information Technology and Services
Mid-Market(51-200 employees)
Very responsive, great attention to detail, easy to work with, excellent Marketo knowledge, caught other vendors errors before project was released to the public which was big, very reasonably priced and no retainer required.
Marlaine H
Mid-Market(51-200 employees)
What I enjoy most about working with the team at MAC is that they understand our business and feel like a part of the team. They discuss the scenario, best practices and various alternatives, all the while educating us on the platform.
Emma C
General Manager Marketing
Loved the fact that I could connect with a consultant on a personal level, where they were able to understand my needs and intentions. This made the entire process much easier and effective.
Alex B
Digital Marketing Specialist
Marketing & Advertising
Marketing Automation Canada helped us expand our usage of Marketo, building custom landing pages, a preference center, custom reports, data clean-up and more. They were also available to answer a plethora of questions as I worked to develop other aspects of the program.
Bailey D
Senior Marketing Coordinator
Higher Education
What I enjoy most about working with the team at MAC is that they understand our business and feel like a part of the team. They discuss the scenario, best practices and various alternatives, all the while educating us on the platform.
Samantha P.
Marketing Manager
Medical Devices
